During the pandemic, Nina Ross’ full-time job suddenly became part-time, and she needed something to do with the extra hours in her week. Her family holds cookie parties every December, and these are some of Nina’s most cherished memories.So Nina started baking again to fill her free time and gave the dozens of cookies she made to friends and family.
After a few months, Nina decided to turn her passion into a small business. She founded Nina’s Cookie Explosion, a company that offers specialty and customizable cookies and doughs, in September 2020.
In this episode, Nina talks about:
- How she got Nina’s Cookie Explosion off the ground and how her most popular products are not necessarily what she anticipated;
- How she balances her day job, which is now full-time again, with being a small business owner;
- How she builds collaborations both through organic connections and intentional outreach;
- Her big break when it felt like her business started to experience exceptional growth;
- How she views rejection as an opportunity for growth and learning; and more.
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Mentioned in this Episode:
- Nina’s Cookie Explosion’s website, where you can order specialty and customizable cookies and doughs.
- WJZ story, “Coffee with: Nina’s Cookie Explosion”
**Please note that I mistakenly said that Nina was supporting the Tyanna Foundation through her November Cookie of the Month. In November, she is actually supporting the Maryland Food Bank.
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